Landor
Landor is a brand consulting and design firm founded in San Francisco in 1941 by Walter and Josephine Landor and now part of WPP, with its site reporting 1,300 staff across 30 locations. Its practice is organised as consulting, design and experience, spanning brand strategy, visual, verbal, sonic and motion identity and customer and employee experience, with recent work shown for Nike Kids, LeShuttle and Bancomat. Wikipedia records its acquisition by Young & Rubicam in 1989 and 32 offices worldwide. Nobody pays to be ranked.
Why it’s hereThe oldest continuously operating brand consultancy in the United States, with 85 years of identity work and the largest footprint of any firm on this list. Number 1 of the branding agencies in the US.
Who leads itJane Geraghty, Global CEO.
Work they can showNike. Brand work for Nike Kids. LeShuttle. Brand work for the Channel Tunnel vehicle shuttle. Milan Symphony Orchestra. Brand identity work for the orchestra.
Estimated: $25,000–$80,000, typical for US branding projects; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forLarge companies and public institutions planning a corporate rebrand, naming or brand architecture overhaul that needs a global team of about 1,300 people across 30 locations.
- Based in
- San Francisco, CA
- Founded
- 1941
- Team size
- 500+ people
- Led by
- Jane Geraghty, Global CEO
- Known for
- brand strategy consulting · visual and verbal identity · sonic and motion design · customer and employee experience
- Named clients
- Nike Kids, LeShuttle, Bancomat, Lobos 1707, Milan Symphony Orchestra
- Best for
- Large companies and public institutions planning a corporate rebrand, naming or brand architecture overhaul that needs a global team of about 1,300 people across 30 locations.
- Selected work
- Estimated cost
Estimated: $25,000–$80,000, typical for US branding projects; not a quote.
Typical industry estimate, not a quote from any firm on this list.

UpdatePart of WPP; Jane Geraghty returned as global CEO in March 2026 and also leads WPP Brand and Design.
Sources landor.com, en.wikipedia.org, campaignlive.co.uk · LinkedIn ↗
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